Zong celebrates digital day: Envisioning 4G as an excellent information service

Business Jul, 15 2024
Zong celebrates digital day: Envisioning 4G as an excellent information service
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KARACHIl: Zong 4G, Pakistan's leading mobile network operator, celebrated Digital Day 2024 in grand style at its headquarters today.

The event served as more than just a celebration; it was a resounded CEO Zong 4G’s vision of positioning Zong 4G as an excellent information services and technology innovation company. While welcoming employees to the Digital Day celebrations at Zong HQ. CEO Zong 4G Mr. Huo Junli quoted “This day was yet another positive step taken towards building Zong as an information services provider and the displays are a testament to that.  Today, we align ourselves to our vision of ‘Excellent Information Services and Technology Innovation company in Pakistan. From legacy network expansion, setting up state-of-the-art Data Centers as a backbone of cloud services, to building network-neutral product portfolio. Taking this direction was imperative to the sustainability, success, and market leadership of Zong.  We had to adapt to the changing landscape of technology and the dynamic consumer demands. As we entered a new age of Zong, we also embodied our values of Integrity, Openness, Responsibility, and Excellence. In doing so, we were able to drive growth within and beyond the organization – growth that was crucial to the Sci-Tech transformation we wished to see in Zong. I am delighted to see the product displays today, we have an attractive portfolio of digital products such as Zong Engage, Zong Road Assistance, and Banking as a Service (BaaS). 

These innovations, available through the My Zong App, are designed to simplify our customers' lives.” Aiming to amplify awareness and adoption of their digital services, promote digital literacy through engagement, cultivate a sense of community with interactive activities, showcase the impact of their digital transformation, and ultimately drive collaboration and collective growth within the Zong ecosystem, Zong partnered with several prominent players in the digital services realm. These collaborations showcased their collective commitment to enhancing Pakistan's digital landscape and encompassed a diverse range of offerings and purposes. DeCode, a handset manufacturer and Zong are working together to make smartphone technology accessible to all. This partnership offers affordable smartphones and discounted bundled data plans with Zong SIMs which will in turn increase digital penetration. MedIQ, a health services provider, offers convenient access to on-demand healthcare, both in-person and via a digital platform.  The partnership provides a user-friendly digital platform for managing healthcare needs. With Zong Road Side Assistance, you can say goodbye to your on-road worries. This is an Industry First Digital Product to Provide Emergency assistance for Bike and Car issues. Zong Customers can now access this Service via My Zong App As well as by dialing Short Code. Engage by Zong brings the thrill of gaming to life by enhancing the gaming experience with exclusive content, features, and tournaments on Zong's reliable network.  Zindagi, digital finance service provider, simplifies financial management being a one-stop shop for payments, trading, money transfers, app theme personalization and aiming to improve financial literacy.

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