Japan has one of the most prestigious pageants in the world – Miss International. For the purpose of “friendship and good relations with all nations” through international exchanges, the Miss International pageant had established this association that was approved as a corporation under the Ministry of Foreign Affairs (Department of Cultural Exchange) in April 1969, talking in an exclusive interview with Daily National Courier when asked to Sonia Ahmed, President of Miss Pakistan that why is Pakistan so important for Miss International? Sonia said, Pakistan never participated in Miss International and this is for the first time, Miss Pakistan World 2023,

Misbah Arshad has been selected to go forward with the representation. She is the current Miss Pakistan World 2023. Pakistan will be showcased for the first time in Japan and this is a great moment for us. I am happy to facilitate this and proud of the fact that Pakistan has finally joined the Miss International family. We want to spread positivity about our beautiful country Pakistan and we want to show the real face of Pakistan which is what we represent. Miss International is a platform that we support and we are very excited to finally see Pakistan in Miss International 2023.