KARACHI: Jazz and Mobilink Microfinance Bank Limited (MMBL) combined their strengths to advance financial inclusion and empowerment throughout Pakistan.

This partnership marks significant milestone in digital transformation of nation's financial services, with dual objectives of substantially enhancing customer engagement and expanding digital literacy and inclusion. Kazim Mujtaba President Consumer Division at Jazz said, "This initiative aligns with our new ServiceCo model and our broader vision of a digitally inclusive Pakistan."Mobilink Bank's Interim CEO Haaris Mahmood Chaudhary remarked, "Collaborating with Jazz, we are advancing our mission to provide accessible and efficient financial services, focusing on financial empowerment and inclusion for women.

" By synergising their unique capabilities, this partnership will spearhead women's entrepreneurship initiative dedicated to empowering female customers by providing them with essential digital assets. As part of this initiative, female lenders will be provided with complimentary smartphones equipped with Jazz SIMs, which will come with 12 months of free data and preloaded applications to improve data accessibility and ensure smooth access to essential financial services.